A realistic timeline from signed brief to first saleable units is 8 to 20 weeks. Formula development and stability testing typically take 4 to 10 weeks; raw material sourcing adds 2 to 6 weeks; filling, labeling, and QC add another 2 to 4 weeks. Founders using AJ Cosmo Labs to post structured briefs often cut early-stage sourcing time significantly by reaching multiple vetted manufacturers at once.
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